Story
People take thousands of photographs. The ones that matter most stay buried in a camera roll.
Your life,as art.
Turn a photograph you love into a Vello: contemporary artwork created from your moment and made for your wall.
From camera roll to wall
One photograph. Three layers later, a Vello.
- 01Upload
Choose a photograph that already matters. We check it is suitable first.
- 02We create
Broad painterly gestures, softened detail, warm light. Likeness kept.
- 03Made for your wall
Fine Art, canvas or framed, then delivered in an unboxing designed to be kept.
Vello #001 · 50 × 70 cm · Fine Art
From camera roll to wall
Some moments deserve a wall
The photo you never printed
One for you. One for them.
Lights out. The room
Made to be seen from across a room, then up close.
The collection wall
Collect your own life over time. One Vello at a time.
Gifting
One for you. One for them.
Order a second copy of the same Vello and it is 30 percent off. The artwork is already made, so the second print costs less, and it arrives as a gift for the people in the photograph.
You can send it to a different address, with a gift message, and you approve the artwork once for both.
LettersWill I still look
Will I still look
like me?
Yes. Likeness is the first thing we protect. Faces are softened in the Vello language but never distorted, and a person checks every artwork against your original photograph before it goes anywhere near a printer: likeness, hands, eyes, composition, background, colour and signature.
One where the people and the moment are clearly visible. Faces, hands and the way people stand together are what we preserve, so a sharp, well lit photograph gives the strongest result. If a photo is not suitable, we tell you before anything is created.
No, and we will never say it is. A Vello is a contemporary artwork created from your photograph in the Vello painterly language, checked by a person and produced as a premium physical print. What is authentic is the provenance: made exclusively from your moment, documented by Vello.
You see your Vello before it is made. If something does not feel right, tell us and we perfect it before production.
Your artwork, protected by an outer art box, glassine and cream tissue, sealed with a matte Vello seal. Inside: one Story Card, your Certificate of Authenticity and the Memory Box that stays with you.
It is used to create your Vello. Our privacy and photo retention policy explains exactly how long we keep it and how to have it deleted.
Back cover · The photo you never printed
A moment worth keeping?
Upload a photograph you love. We interpret it, check it, and make it for your wall.